MALAYSIA AIRPORTS (NIAGA) SDN BHD ANNOUNCES THE OPENING OF EXPRESS AT KLIA
31 March 2017
SEPANG - The largest airport travel retail and duty free operator, Malaysia Airports (Niaga) Sdn Bhd also known as Eraman Malaysia announces the opening of a newly renovated and re-branded store in KLIA; EXpress located at Level 3, Domestic Arrival, KLIA.
The event was graced by Encik Zulhikam Ahmad, General Manager of Malaysia Airports (Niaga) Sdn Bhd, Management of Malaysia Airports Niaga and Malaysia Airports Holdings Berhad, business partners and invited guests.
The opening of this newly renovated store or formerly known as Airport Shoppe is now renamed as EXpress. The store has a modern concept of a convenience store designed to meet the varied tastes of diverse customers from the airport community, airlines passengers right to meeters and greeters that are always on the lookout for ample choices in products and shopping conveniences.
“Changes in modern lifestyle and shopping patterns has influenced customer’s purchases and shopping preferences. In our business environment and with the current economic situation, it is increasingly difficult to ensure business viability. One has to be very innovative to survive and stay ahead of competition. So for us at Eraman, the direction is to capitalize on our own strengths and core capabilities in order to succeed and remain relevant” said Zulhikam Ahmad, General Manager of Malaysia Airports (Niaga) Sdn Bhd.
“We took a step to develop a new and modern convenience store with an inviting and friendly atmosphere that welcomes the customers to explore and enjoy a broad range of products. The store provides airport users with excellent options and convenience. Since there is demand at the airport for daily essentials, we ensure that the store is stocked with the daily necessities from beverages, confectioneries, toiletries, frozen items, travelling kits, as well as travel essentials” added Zulhikam at the launch of EXpress.
Not wanting to stop there, Eraman went a step further to introduce a new section, the food and beverage or deli section; to further to further enhance the total airport shopping experience.
“Our mantra is to be mindful to ensure that our product offerings meet our customer’s preferences and comprises of value packs and special convenience retail exclusives which are useful and competitively priced in a completely refurbished store. With this newly renovated store and enhanced services, we expect to improve the sales performance for the outlet” said Zulhikam.
The upgrading of this store involved two major sections; the convenience store retail section and the food and beverage or deli section. This deli area is a totally new section for the store which offers light meals on the menu and hot and cold drinks on the go for the customers. Customers can now enjoy a quick bite at the deli before heading on to their next destination.
“Our set meals at the deli’s corner area is very affordable and value for money. Customers can purchase a breakfast set meal comprising of coconut rice (nasi lemak)/fried meehoon/ fried mee combined with Americano coffee at only RM4.00. This set meal is available from 4 am to 11 am daily. In addition to this, we also offer an all-day combo meal where customers can choose to buy hot coffee with a Pau or assorted puff at RM4.00”added Zulhikam.
“In conjunction with the opening, EXpress will also be having many great value promotions and exciting prizes to be given away to our customers. The store will be having special promotions such as; Gift-With-Purchase by Little Tress, Top Bakers, Gardenia, Mighty White, Tong Garden and Lot 100 Gummy and a daily deals corner with many different promotions on a regular basis. On top of this, our customers can purchase a bottle of mineral water at only RM1.00. Nowhere in the airport will you be able to bag such a deal. As an opening special for the airport staff, they can purchase any soft drink at only RM1.00. They can also enjoy a special staff price for mocha, hot milk, hot coffee and hot chocolate at only RM2.00 and Latte and Cappuccino at only RM2.50 respectively” said Zulhikam.
In conjunction with the opening, Express will be running a special promotion where if a customer spends RM30 and above, the customer is entitled to have a lucky dip and win a mystery gift, shopping vouchers and exciting holiday packages. This promotions will start from 1 April onwards (while stocks last).
Quick facts about EXpress:
- Formerly known as Airport Shoppe
- Located at Level 3, Domestic Arrival, KLIA
- Outlet Size is 3,670 square feet
- Stated operations in 1998
- Minor refurbishment in 2004
- Major renovation and brand refresh in 2017